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From Lux-Ear Internal Knowledge Base
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Lux-Ear Go-To-Market Plan

1. Overview

  1. Executive Summary
  2. Market Overview
  3. GTM Strategy

2. Technology

  1. Technology Platform
  2. Business Model
  3. Partnership Model Clarification

3. Financials

  1. Revenue-Sharing Models
  2. Pricing Models
  3. Margin Analysis

4. Operations and Partners

  1. Retailer and Brand Partner Outreach
  2. Marketing and Events
  3. Document Preparation

5. Manufacturing and Logistics

  1. 3D Printing Partners
  2. Established Ear-Tip Manufacturers
  3. Independent 3D Printing Facilities
  4. Local Delivery Services

6. Hardware

  1. Ear Scanner Design and Manufacturing
  2. Components Bill of Materials (BOM)
  3. Potential Manufacturers
  4. 3D Printing Equipment for Local Facilities
  5. Demonstration Systems for Funding
  6. BOM Elements Previously Mentioned
  7. Lux-Ear Ear Scanner Models
  8. Mobile Event Scanner
  9. Retail Kiosk Scanner

7. Planning & Strategy

  1. Executive Summary (Bullet Points)
  2. Main Document: Lux-Ear Go-to-Market Plan
  3. Product Models
  4. Launch Plan
  5. Fulfillment Model
  6. Strategic Partnerships
  7. Hardware Overview
  8. Financial Considerations
  9. Milestones & Roadmap


Getting started

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