GTM Strategy: Difference between revisions

From Lux-Ear Internal Knowledge Base
Jump to navigation Jump to search
VisualWikitext
No edit summary
imported>Scott McGregor
No edit summary
 
Line 3: Line 3:
|start = 2025-05-12
|start = 2025-05-12
|due =  
|due =  
|assessment = Initial import from Go-To-Market document
|assessment = Verified re-export for full Go-To-Market doc
|actionitems =  
|actionitems =  
* Review
* Review

Latest revision as of 10:02, 12 May 2025

Lux-Ear Internal Knowledge BaseAuthorized personnel onlyCompany Confidential Intellectual Property

Summary[edit source]

  • Author: Scott McGregor
  • Start Date: 2025-05-12
  • Due Date:
  • Assessment Criteria: Verified re-export for full Go-To-Market doc
  • Action Items:
      * Review

Content[edit source]

Phase 1: Pilot & Brand Alignment Retail trial with 4–5 ski/snowboard shops in Switzerland — capturing early adopters in performance audio Kiosk deployment: Compact, plug-and-play ear geometry scanning stations Partnership model: We support major audio brands (e.g., Apple, Bose, Sony) with fit data, not compete with them Phase 2: Channel Expansion Retail: Multi-store rollouts via national retail chains and destination locations DTC: Online ordering with app-based scanning and concierge scanning events Subscription model: Monthly disposable eartip option

Sources[edit source]

No sources cited.

>
Lux-Ear Company Confidential — Internal Use Only
 Main Page • Recent Changes • All Pages
Retrieved from "https://ikb.lux-ear.com/index.php?title=GTM_Strategy&oldid=65"